Privacy Policy
Abletopaint is committed to protecting our customer's privacy. Please take the time to review this notice which explains what information we collect about you, how we use it, and your rights. Abletopaint ('Website', 'we' or 'us') is the data controller of the personal data collected via or in connection with www.abletopaint.com and any associated App (the 'Site').
What personal data we collect and how
Personal data, or personal information, means any information about an individual from which that person can be identified. Personal data we collect directly. We collect personal data from you when you provide it to us directly and through your use of the Site, including:
- Registration and profile information, such as information you provide to us when you use our Site e.g. your name, contact details, and any information which you add to your account profile.
- Transaction and billing information, if you make any purchases from us or using our Site e.g. credit/debit card details and delivery and shipping information.
- Records of your communications and interactions with us, such as when you email, call, or otherwise contact us, we collect and maintain a record of your contact details, communications and our responses.
- Marketing and communications data e.g. records of your preferences about receiving marketing and communications from us.
- If you shop in one of our stores we may combine any information you provide to us in-store (e.g. when you make a purchase or join our mailing list in-store) with the information we otherwise collect about you.
- Information collected automatically using cookies and other tracking technologies (e.g., which pages you viewed and whether you clicked on a link in one of our emails). We may also collect information about the device you used to access our Website and other information necessary for the Website, such as accessing your location if you give your consent.
How we use personal data
Depending on how you use our Site, your interactions with us, and the permissions you give us, the purposes for which we use your personal data include:
- Online accounts. To register you as a customer and maintain your online account.
- Fulfil orders. To fulfil your order, including managing payments, charges, refunds and returns.
- Respond to your requests. To manage and respond to any queries or complaints to our customer service team.
- Personalize the Website for you and to display content that we believe will interest you the most, based on your account information, purchase history, and browsing activity.
- Maintain and improve the Website and monitor its usage.
- Get feedback, for example, we may contact you for your opinion on products you have tried.
- Manage our relationship with you. To notify you of service-related matters such as changes to our terms or privacy policy.
- Marketing and advertising. To send you marketing messages and show you targeted advertising, where we have your consent or are otherwise permitted to do so. In some cases, we may also make personal data available to third parties for advertising purposes – see 'Collaboration Partners' below for more information. You have the right to opt-out of your data being processed for direct marketing purposes , including the disclosure of your data to third parties for such purposes. Some of the data disclosed to third parties is collected through the use of non-essential cookies – you can choose to reject the use of cookies (and therefore prevent the sharing of this data) at any time.
- Security and protection of rights. For security purposes, to prevent, detect, and investigate fraud and other unauthorised activities and access, and where necessary to protect ourselves, our business and third parties.
- Compliance with law and legal process. To comply with the law and our legal and regulatory obligations, to respond to legal process and in relation to legal proceedings.
We use service providers, and have group companies, in countries around the world. Your personal data may therefore be processed in countries outside of Europe, including in countries where you may have fewer legal rights in respect of your data than you do under local law. If we transfer personal data outside the UK/European Economic Area we will ensure that your privacy rights are adequately protected by appropriate safeguards, which may include the European Union's standard contractual clauses and UK equivalent. Please contact us if you would like more information about these safeguards.
We rely on the following legal bases under data protection law to process your personal data:
- Because the processing is necessary to perform a contract with you, or take steps prior to entering into a contract with you (e.g. where you have made a purchase with us, we use your personal data to process the payment and fulfil your order).
- Because we have obtained your consent (e.g. if you consent to receive marketing from us or agree to the use of non-essential cookies). If you have consented to a processing activity, you can withdraw your consent at any time. We explain how to do this in the Cookies and Personalisation section.
- Because it is in our legitimate interests as an e-commerce provider to maintain, promote and protect our business and services. We are always seeking to understand more about our customers in order to offer the best products and customer experience. We use information about you to tailor your view of the Site, to make it more interesting and relevant in respect of the products and offers on view.
Who do we share personal data with?
We may share your personal data with third parties, for the purposes described above, in the following circumstances
- With our collaboration partners . We may exercise our legitimate interest to disclose your personal data to our collaboration partners, who are other retailers or consumer goods manufacturers. These partners will not have direct access to your personal data, but your data may be used to produce reports into consumer activity for these partners (those reports would not contain personal data) or for our partners and their vendors to target you as part of an online advertising campaign. The conduct of any such advertising campaign is the responsibility of our collaboration partner.
- With our professional and legal advisors.
- In the event of a transaction involving the sale of any business assets, personal data of our customers may be disclosed to a prospective purchaser. In such circumstances, we will take reasonable measures to ensure that the prospective purchaser is informed of and agrees to comply with this Privacy Policy.
- Otherwise where we have your consent or are legally permitted to do so.
Marketing
We love to communicate with our customers. Depending on your marketing preferences, we may use your personal data to send you marketing messages by email, SMS, phone and post. Some of these messages may be tailored to you, based on your previous browsing or purchase activity, and other information we hold about you.
If you no longer want to receive marketing communications from us (or would like to opt back in!), you can change your preferences at any time by contacting us (details below), clicking on the 'unsubscribe' link in any email, or updating your settings in your account. If you unsubscribe from marketing, please note we may still contact you with service messages from time to time (e.g. order and delivery confirmations, and information about your legal rights).
You may see ads for our Site on third party websites, including on social media. These ads may be tailored to you using cookies and similar technologies which track your web activity on our Site and across other websites and online services, to enable us to serve ads to customers who have visited our Site. We may also engage third parties, including social networks to show ads to our customers, or users who match the demographic profile of our customers. This may involve sharing information, such as your name, email address, and other contact and purchase information with these third parties so that we can better target ads and content to you across third party sites, platforms and services. These third parties may also help us to enhance our customer lists with additional demographic or other information, so we can better target our advertising and marketing campaigns. If you do not want to see personalised ads you can change your cookie preferences by adjusting your privacy settings on third party websites and platforms.
Cookies and Personalisation
Cookies are small text files that are placed on your computer by websites that you visit. Our site and our partners use cookies to enhance your experience, analyse traffic and for ad personalisation and measurement. You can restrict or block cookies using your browser settings. Information on how to do this is detailed below.
Our Website utilizes cookies and similar technologies to ensure functionality, assess performance, and deliver targeted advertising. For detailed information about the cookies we use and how to manage your cookie setting.
Manage your preferences. You can manage your preferences for cookies and personalisation used by us as explained below.
Some cookies are strictly necessary to allow you to use the website and its features, such as storing items in your basket. Without these cookies these features cannot be provided which may impair the functionality of the website meaning you are unable to shop on our website.
You can select the cookies you would like this website to store on your device by changing your browser settings. Each browser allows you to restrict or block cookies in different ways.
Details on how to do this in each browser can be found on the ICO website (please note that we are not responsible for the content of external websites), visit: https://ico.org.uk/your-data-matters/online/cookies/
Within most browsers you can utilise private browsing modes that typically do not save local data associated with the session, such as cookies. These are typically deleted when you close all the windows.
You can install a browser add-on to opt-out of Google Analytics in your browser across all websites (please note that we are not responsible for the content of external websites), visit: https://tools.google.com/dlpage/gaoptout
Industry ad choice programs. You can get more information about personalised advertising and opt out of personalised advertising by participating third party ad companies through industry ad choices programs, including:
Please note that opting out of cookies and trackers on our Site does not mean that you will no longer see ads from us. You may continue to see generic or “contextual” ads.
Security
We implement appropriate technical and organisational security safeguards to protect your data from loss, misuse, and unauthorised access, disclosure, alteration and destruction.This Website follows a secure process and employs safe methods to ensure the protection of all credit and debit card transactions. Encryption methods, such as SSL, are used to safeguard buyers' data transmitted to and from the Website through secure communication channels.
However, please be aware that it is impossible for any company to guarantee the absolute security and integrity of the information that has been transmitted to its website.
Your Rights
You have choices regarding our processing of your personal data as described in this section. Your rights under data protection laws: You have the right to:
- Ask for a copy of your personal data, make corrections to your personal data, and in some cases e.g. where our purposes for processing have come to an end, ask us to delete it.
- Object to our use of your personal data in certain situations, including where we use your personal data for direct marketing. See section “Marketing” for details of how to opt out of direct marketing.
- Transfer your personal data, in certain circumstances, to another provider, in a commonly used format.
- Complain to the data protection regulator in your country. In the UK this is the Information Commissioner’s Office (www.ico.org.uk).
We will comply with any requests to exercise your rights in accordance with applicable law. Please be aware, however, that there are several limitations to these rights, and there may be circumstances where we are not able to comply with your request.
You can opt out of targeted advertising on our Site as set out in Section “Cookies and Personalisation”, and opt out of direct marketing as set out in Section “Marketing”. To exercise your other rights please contact info@abletopaint.com.
Contact Us
If you have any queries on any aspect of our Privacy Notice, please Contact Us
Last Revised: 22 July 2024